About us
About us
About us
Company Overview
Cenomi Retail is the largest and foremost franchise retailer in Saudi Arabia and the only listed business of its kind in the Middle East. Founded in 1991 by Fawaz Bin Abdulaziz Alhokair, alongside his brothers Salman and Abdulmajid, Cenomi Retail has gone from strength to strength to rapidly grow from a handful of stores into a powerhouse of regional retail.
Today, Cenomi Retail operates more than 800 stores across 165 shopping malls in 8 countries, anchored by a retail platform spanning over 330,000 square meters. The Company’s portfolio includes 47 leading brands across differing price points, from luxury to value in womenswear, menswear, children’s and baby products, shoes, accessories, cosmetics, department stores and an award-winning food and beverage (F&B) portfolio of 261 restaurants and coffee shops.
Cenomi Retail stands as Saudi Arabia’s pioneering brand partner, bringing premium international names to one of the world’s fastest-evolving consumer markets. Its reach extends across the MENA and CIS regions, with a diversified footprint in fashion, beauty, F&B, sports and entertainment. Driving Cenomi Retail’s operations is a diverse and talented workforce of more than 6,000 employees, delivering exceptional retail experiences across every market it serves.
With a sharper focus, a leaner model, demonstrable financial improvement and a clear path ahead, Cenomi Retail is poised for the next phase of sustainable growth, ready to capture the opportunities of an accelerating regional retail landscape.
We aim to achieve this by offering a wide selection of quality products, delivering excellent customer service, and building long-term relationships with business partners. To this end, our strategic themes include
We are committed to growing together as a community, involving all stakeholders, retail professionals, customers, and well-wishers. We operate on the principles of:
Delight Our Customers:
We always focus on our customers' needs and wants
Commit to Deliver:
We show personal commitment to delivering results
Execute with Excellence:
How we work is as important as what we deliver
Win Together:
We work together for speed and execute for success
Embrace Change:
We have the courage to think about and shape a better future
Five reasons to invest in or partner with
Cenomi Retail:
Investment case
Cenomi Retail offers a unique investment proposition being the only listed business of its kind in the Middle East and on the Tadawul. It is supported by its market-leading scale, a focused portfolio of Tier 1 Champion Brands and disciplined execution and is underpinned by operating in markets which have underlying fundamental structural drivers. Cenomi Retail remains committed to delivering sustainable value through a balanced multi-format, multi-market strategy.
Cenomi Retail operates 589 stores across the Kingdom, giving it unparalleled reach and market presence, spanning over different sectors such as retail, F&B and e-commerce.
Cenomi Retail’s portfolio includes unparalleled Tier 1 Champion Brands spanning retail, F&B and e-commerce offering a balanced mix of international names, high-performing local concepts and ranging from luxury to value. These are supported by a diverse portfolio of leading brand quick-service restaurant (QSR) outlets.
Cenomi Retail maintains a presence across eight countries with a total of 808 stores globally, with its focus concentrated in high-potential markets such as Azerbaijan, Georgia and Uzbekistan.
Offering its customers the broadest retail experience, Cenomi Retail’s robust digital infrastructure continues to drive omnichannel expansion. Supported by 20 active monobrand websites, this approach strengthens customer engagement and overall retail growth.
Focused investment in scaling high-performing brands across existing and new markets is central to Cenomi Retail’s strategy to drive profitable growth and unlock long-term value.